About us
heisenberg breakfast co
richmond
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FOUNDED IN 2019 BY MATAYO OSMANI, HEISENBERG BREAKFAST CO. SET OUT TO CREATE THE PERFECT CUP OF COFFEE.
PASSIONATE FOODIE AND SKILLED CULINARIAN WITH OVER 7 YEARS’ EXPERIENCE IN CURATING AWARD WINNING DISHES, MATAYO WANTED TO EXTEND HIS KNOWLEDGE AND ENTER THE WORLD OF SPECIALITY COFFEE. HE WENT ON A QUEST TO RESEARCH AND TRY EVERY “GOOD” CUP OF COFFEE LONDON HAS TO OFFER. NUMEROUS BLENDS, BREWING STYLES AND 100’S CUPS OF COFFEE LATER, HE CONCLUDED THAT THE PERFECT CUP OF COFFEE DOESN’T EXIST!
HIS RESEARCH LED HIM TO THE HEISENBERG UNCERTAINTY PRINCIPLE (HUP) DEVELOPED BY THE GERMAN PHYSICIST AND PIONEER OF QUANTUM MECHANICS ‘WERNER HEISENBERG’ HUP EXPLAINS THAT THE VERY ACT OF MEASUREMENT INTERFERES AND ALTERS THE VERY THING YOU ARE TRYING TO MEASURE; MAKING IT IMPOSSIBLE TO HAVE AN ACCURATE RESULT. IT EVEN HAS ITS OWN FORMULA:
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WERNER HEISENBERG WAS ALSO THE VERY MAN THAT INSPIRED THE HIT SERIES ‘BREAKING BAD’ WRITERS TO DEVELOP THE CHARACTER OF WALTER WHITE AND THAT’S REALLY WHEN HEISENBERG BREAKFAST CO. WAS BORN.
HERE AT HEISENBERG BREAKFAST CO WE BELIEVE THE HUP APPLIES PERFECTLY TO COFFEE. THE PERFECT CUP OF COFFEE IS DIFFERENT FOR EVERYONE. SOME LIKE IT SWEET AND ROMANTIC, OTHERS LIKE IT BITTER AND ROBUST AND THAT’S OK! WE HAVE TEAMED UP WITH CURIOUS ROO ROASTERS TO PROVIDE YOU AN ALL ROUNDED WELL BALANCED BLEND PAYING HOMAGE TO THE COFFEE BEANS SOUTH AMERICAN ORIGIN. PERFECTION CANNOT BE MEASURED, HOWEVER HERE IS THE CLOSEST YOU WILL GET TO THE PERFECT CUP!
WE BELIEVE IN FATE AND DESTINY. OPENING A BUSINESS DURING THESE TRYING TIMES WILL BE INSTALLED IN OUR HISTORY AND WE OWE OUR SUCCESS TO OUR LOYAL AND SUPPORTIVE CUSTOMERS. TRUE LOVE AND PASSION WILL ALWAYS PROSPER.
heisenberg coffee co
chiswick
FEEL FREE TO GET IN TOUCH WITH MATAYO BY ASKING FOR HIM IN STORE OR SENDING HIM AN EMAIL: INFO@HEISENBERGBREAKFASTCO.COM
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